Merging the digital with the physical, the usual with the unexpected, revealing the magic of interaction to amaze and inspire.
Experiential mixed reality installation making the dream of flying come true through physical movement and virtual reality. It brings joy and happiness to all ages, making it a remarkable testament to the power of design in positively impacting the human psyche. So far, +100.000 people all over the world tried Swing VR: Most of them had their first contact with virtual reality & were really excited.
Creative Concept, Art Direction, Visual Design, Prototyping
Exhibited worldwide & modified since 2015
Animated miniature worlds in Augmented Reality draw attention on Deutsche Bahn's ecological initiatives, blending information with entertainment. They unfold in wooden, tactile designs, featuring engaging spatial loop animations, telling surprising stories of beekeeping, sheep herding or seamless mobility connections.
Creative Concept, Art Direction, Project Management
Client: Deutsche Bahn, 2020
Inviting kids to explore the world music, languages and cultures through lovingly animals, playful interactions and Augmented Reality, merging education and cutting-edge technology in an intuitive web-based experience. Easily acessible on all browsers, it fosters diversity, language skills and media competence.
Art Direction, UX & UI Design, Visual Identity Design, 2D Character Design, Prototyping, Exhibition Planning
A.MUSE in-house production 2019–2023, winner Unity for Humanity Imagine Grant, presented to the UN @ Games4Change & SDGs Summit
Transforming historical Bauhaus lessons into an engaging & inclusive digital playground. Visitors create 3D compositions & exploring design basics with ease – experimenting with shapes, materials and colors to design an unique masterpiece. It's not just about designing, it's about living & participating in the digital era.
Creative Concept, Art Direction, UX & UI Design (2D/3D), Project Management
Client: Stiftung Bauhaus Dessau, 2019
I love bridging art, design & technology in unconventional ways through curiosity & multidisciplinary thinking.
As an art director and creative neo-generalist being part of the creative industry for +8 years, I design interactive immersive experiences that captivate and inspire.
My interdisciplinary background in graphic, industrial and multimedia design grants me the unique ability to create holistic, sensual works, seamlessly merging the physical and digital world. Enriched with play and emotions, I build memorable experiences that educate, inform or bring happiness.
I'm specialized on projects around immersive web and spatial installations within the cutting-edge realms of XR (AR,VR, MR). My motivation is to make a valuable impact, empower people & audiences and contribute to a positive transformation in society with innovative & engaging design solutions. There's nothing like using the power of interaction design to create pure magic and leave lasting impressions.
Focus on creative immersive tech, like mobile AR, VR, MR, Web 3.0 & Gamification. Working on client & research projects as well as in-house productions. Learned valuable lessons in design leadership, co-creation, project management, entrepreneurship, acquisition, talks and lectures.
Conception and design of responsive web interfaces on culture, education and science, e.g. German Digital Women's Archive. Creation of user journeys, mood boards, wireframes, style guides. UX Testing. Close collaboration with developers. Engaging in client workshops, presentations and pitches.
Ideation, conception, presentation preparation, 3D modelling and space planning, physical modelling, material research, production experience. Mainly worked on trade fair booths and highlight presentations for adidas and Clariant.
Exploration of digital future technologies. Design of interactive products & spatial exhibits using VR, AR, XR & physical computing. Creation of Swing VR and first attendance at international exhibitions. Participation in planning and production of 15th anniversary exhibition Spektakel Digital.
Competences in product and interaction design. Expertise in ideation, modeling, prototyping, programming. Sparked fascination for the interplay between humans & technology. First experiences in exhibit design for clients like Brockenhaus Museum and Puppentheater Magdeburg.
Fundamentals of visual design for print and screen such as typography and layout, color, composition, nature study, act drawing, art history and photography